Pure Digital Introduces FlipShare™ Software
Advanced on-board software platform for Flip Video camcorders makes it simple to edit and share video, even in HD
November 12, 2008 — San Francisco, CA
The maker of Flip Video™ – the best-selling family of affordable and simple-to-use digital camcorders – today introduced FlipShare, its advanced on-board software platform. This built-in software, announced in conjunction with the new Flip MinoHD™, is a breakthrough in enabling easy video viewing, editing, organizing, and sharing. FlipShare allows consumers to plug the Flip Video camcorder's signature flip-out USB arm into any Macintosh or PC and – thanks to the software's simple drag-and-drop interface – immediately share videos via email, or upload them directly to YouTube, MySpace, AOL Video and other popular video sharing sites.
This announcement from Pure Digital Technologies builds on the success of its wildly popular Flip Video camcorder line. Since its launch last year, Flip Video has sold over 1.5 million camcorders and currently has the number one best-selling camcorder in the U.S., according to the latest rankings from leading market research firm The NPD Group.
"Flip Video camcorders are affordable, easy-to-use and, most of all, fun." said Jonathan Kaplan, Pure Digital's Chairperson and CEO. "FlipShare now extends this experience to the computer, making it even simpler to organize, edit, and share videos with anyone."
FlipShare's drag-and-drop interface allows all Flip owners to organize, edit and share their videos in either standard or, for consumers using the new Flip MinoHD, high definition. FlipShare enables fast and simple video emailing and seamless uploading to YouTube, MySpace, and AOL Video. Users can also create custom movies, complete with music and credits, and capture HD still photos from their videos. The software is fully compatible with Windows and Apple's Mac OSX and integrates with QuickTime, iMovie, and iDVD. The software comes built in on the new Flip MinoHD and will be available on all Flip Video camcorders later this year. FlipShare is also available as a free download from TheFlip.com.
FlipShare Software Features:
- On-board application installs directly when connected to any PC or Mac
- Simple drag-and-drop interface for easy browsing, playback, organization and video archiving
- Integrated online video publishing to YouTube, MySpace, and AOL Video
- Free, unlimited private emailing of videos and video greeting cards
- Custom movie editing, with the option to use your own music and add titles/credits
- Capture still photos from any standard or high-definition video
- Order DVDs online and have them shipped anywhere in the world
About Pure Digital Technologies, Inc.
Based in San Francisco, Pure Digital Technologies is a pioneer in developing simple, affordable digital imaging solutions for the mass market. Its revolutionary Flip Video family of camcorders ignited a new category of video cameras that puts the power to shoot and share video into the pockets of everyday consumers. Flip Video camcorders are the world's first with on-board software to enable editing, organizing, and seamless video uploading to YouTube, MySpace, AOL Video and other video sharing sites. As part of its Flip Video Spotlight Program, the company pledged to deliver 1 million camcorders to help non-profits use the power of video to change the world. Flip Video is available in over 10,000 retail locations including Amazon, Best Buy, Circuit City, Wal-Mart, Sam's Club, Sears, Kmart, and TheFlip.com. Flip Video products are also available in Canada and the United Kingdom. For more information, visit www.TheFlip.com